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How Burberry rose from the Ashes

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Here’s a little history lesson about the checkered giant

And how they got famous once again…

The straight-talking Bravo recognised that this unique slice of Englishness could be successfully marketed around the world. In 2001, she hired the down-to-earth Yorkshireman Christopher Bailey to reinvent the label and put the chavs firmly off the scent.

[Taken from MailOnline]

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