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Toyota Attempts to Appeal to your Fashion Sense: “iflookscouldkill.com”

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Last week, the lovely Amanda Clouden commented to us promoting a website called “If Looks Could Kill” at iflookscouldkill.com. The website is a series of webisodes feauring Bianca Turner, played by the beautiful Femi Emiola, a fashion assistant who has to juggle pleasing her boss and her family who is involved in some spy sh*t. I was hesitant at first but I clicked around, watched an episode here and there. But I must say, once you get into it, it’s really engaging. You’re watching Bianca be alpha-female and all of a sudden, she’s asking you to help her with her mission by playing a mini-game. And if you don’t feel like playing any games, just click on the help button and they give you the answers! If only life gave up the answers just as easily.

Bianca Turner is well dressed throughout the series. Her style is subtle and she does really well with her accessories. She is definitely not an Andre Leon Talley. Lucky for us, haha. When I think of assistants, I think of Ari Gold’s assistant, Lloyd, for some reason.

Apparently, the whole website is a campaign for Toyota. And of course, any time you see Bianca driving her ’09 Camry, the camera has excellent shots of the car. Anyways, I hope Amanda is reading this and sees it fit to send me a Prius. What the heck? I’m not picky, a Camry will do just fine.

Go out and help Bianca Turner.

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2 Comments

  1. Posted July 15, 2008 at 2:26 pm | Permalink

    a campaign for TOYOTA? uhh odd.

  2. Posted July 16, 2008 at 8:39 am | Permalink

    I thought this is one of the TOYOTA campaign? Nevertheless, it is really engaging as what u have stated. Thanks for sharing! :p


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  1. […] 16, 2008 The fashionable folks at The Steel Closet” blog mention (and favorably review) “If Looks Could Kill” here! I guess they dig […]

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